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EU assists SME to enter China via WeChat – What's new?

News you want to use week 10.

EU wants to help SME ‘s from member countries to enter the chinese market via WeChat.

The recent boom of cross-border e-commerce in China has opened opportunities to EU SMEs to directly sell to the Chinese consumers.

Some of the advantages of this trading trend list as follows:

– Quick process to authorize the import of the product;

– Higher brand gross margin;

– Consumer data available to the brand.

Read more?  Approx 3 min