TikTok Launches New ‘Attribution Manager’ to Provide More Ad Performance Tracking Capacity


TikTok marketers rejoice – today, TikTok has released its new Attribution Manager tool, which enables advertisers to set custom attribution windows within TikTok campaigns. It will now be possible to select an attribution window ranging from 1 day to 28 days. The new tool will make it easier for marketers to optimize and measure campaigns.

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