TikTok is testing ads in Search results
TikTok is now beta testing adverts within the app’s search results. TikTok search ads now appear above other relevant search terms in a user’s results page. They are marked as ‘Sponsored’. The addition could be a major boon for advertisers and brands looking to reach consumers who are searching for specific terms or products. Advertisers will be able to view a list of search terms that drove clicks to their campaigns which could be useful to establish a database of successful terms that may translate to other platforms and apps offering similar keyword-based ad tools.» Do you want to know more about us? Then, book an online meeting here!