INSIGHTS


We provide you with the latest news, trends and knowledge developments to make you smarter than your competitors on the Facebook platform.

,

WhatsApp gets Product Catalogue feature

News you want to use week 46.

WhatsApp Business app is getting a feature called ‘Catalog’, a feature that already exists on both Facebook and Instagram. As its name suggests, the new feature is designed to help small businesses showcase and share their offerings through a distinct catalogue of products. This comes as an upgrade as businesses so far could only share product photos and information with customers one at a time using the WhatsApp Business app. WhatsApp says that for each item in the catalogue, a business can add information such as price, description, and product code. Businesses can access the Catalog feature directly from the “Business settings” section of the WhatsApp Business app.

Read more: 3 min