With the summer over, Facebook is preparing marketers for the holiday season ahead, with some new “creative enhancements” to help them showcase their products over the next few months. Facebook is offering a range of new ways to help marketers visually merchandise their products by making them more visually appealing.

These come as three new “creative enhancements” that will help products shine. This includes new video features, new layovers for product ads and updated Collection Ads.