All the data you need to understand WeChat
News you want to use week 3.
WeChat monthly active users exceeded 1.15 billion in 2019, an increase of 6% YoY. The peak engagements are right before lunch and after work. The top domestic cities of WeChat Moments check-ins are Guangzhou, Beijing, Shenzhen, Shanghai, and Chengdu. And, the top 5 foreign cities are Seoul, Osaka, Jeju, Bangkok, and Singapore. The average number of visits to mini-programs per user increased by 45% in 2019 compared to the prior year; the average number of min programs used per user went up 98%; and, the average retention grew by 14%. There are loads to learn in order to fully understand WeChat and this article gives you a chance to do so.
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