Uber wants to create an ecosystem
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News you want to use week 24.
Uber is starting to make a web view of Uber Eats accessible from its main app. Uber confirms that it’s merging a fully functional web version of Uber Eats into its ride-hailing product. The move could give Uber a customer acquisition and retention edge on single-product competitors like Lyft or DoorDash, while helping it keep up with multi-product peers like Careem and Bolt (which recently added food delivery), and its biggest global foe Didi from China which just launched food delivery in Uber stronghold Mexico. Combining functionality means Uber’s ride hailing customers could see a promotion for Eats and instantly try it without downloading a new app as their tummy rumbles.
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