Nearly 7 out of 10 companies increase resources on social media
Most things have turned into digital versions during the last three quarters. Many of us spend more time on digital and social channels which has resulted in an increased focus on digital and social advertising from various companies. A recent study showed that almost seven out of ten organisations have increased their presence on social media. We think this data point can function as an indication for 2021. More companies will be present on social media, competition will become tighter and creating results will require a greater understanding of social medias role in the digital ecosystem.
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