2024/02/05

Marketing, Weekly Update

Children spend almost 2 hours per day on TikTok

Every year Qustodio, a popular parental control app, releases a study on how children spend their time online. Last week it released their 2023 study where over 400 000 children between the ages of 4-18 have been interviewed. TikTok takes the crown when it comes to social media. It’s the most popular app both in terms of number of users and usage time. On average children spend nearly 2 hours/day on TikTok. When it comes to gaming Roblox is the most popular, with an average of more than 2 hours per day. The report is well worth a read, because we all know children are early adopters.

Read the full report here