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Instagram Shopping-feature will make conversions smoother – What’s new?

News you want to use week 42.

Facebook Inc is betting on Instagram which is understandable given the high engagement and increase in users that we currently see. Instagram has since November 2016 been testing “Shoppable Ads” together with 20 large brands. The tests have been successful and the feature Instagram Shopping will now launch in the US. By uploading a brands product catalogue on Instagram will it be just as easy to tag a product in a post as it today is to tag a person.   

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